|
|
| Case Study | | | Client Issue: | A national airline client wanted to better understand their frequent flyer customers for media selection, strategic planning and messaging. | | Simmons Solution: | The client's frequent flyer member file was matched with the Simmons National Consumer Study to generate a profile of their customers. | | Results Achieved: | A proprietary code of the client's frequent flyer customers were delivered within the NCS for profiling and communications. |
|
Please provide the required information.
|
