| | "When I have a project that necessitates consumer data to generate insights, I depend on Simmons. As my research needs shift and evolve, there is no team I would rather work with than the Simmons team. They were very flexible and accomodating in helping me with my goals - and my deadlines!" Mike Karam, Marketing Research Analyst US Concepts |
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The Voice of the American ConsumerTM for over 50 years, Simmons helps bring your customers closer to you. As authors of the first syndicated, multi-media survey of the American consumer, Simmons has the expertise and experience to bring a wealth of consumer insight to your marketing efforts.
Impeccable Track Record
A pioneer market researcher in the 1940's, Willard B. (Bill) Simmons developed innovative ways to measure telephone survey respondents.
In 1950, he launched W.R. Simmons & Associates Research, Inc., to provide reliable and insightful information about the behavior of the American Consumer.
It's been our mission since then to provide reliable and actionable insights on American consumer behavior, a mission we continue to fulfill to this day.
The Media Research Council awarded Simmons accreditation as assurance that Simmons meets the high standards of the MRC.
Strategic Partnership
The world's most successful agencies, media companies and advertisers partner with Simmons:
All broadcast networks and over 90% of cable networks
90% of the top 100 agencies, 19 out of the top 20 ad agencies
Blue-chip multi-national clients in sectors that include financial services, retail, fast food, manufacturing, auto and more
We strive to provide our strategic partners with information and analysis they can take and translate into new sales and profit dollars. View our solutions offering on the left to explore the various ways we can help you build a high performance business.
