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The Center for Financial Services Innovation Partners with Simmons
Financial Services Innovation (CFSI) to execute its national, segmentation study on underbanked consumers. The study gathers attitudinal and behavioral information of under banked consumers across a broad and representative sample, in order to deliver actionable information for financial institutions and financial services providers. CFSI chose Simmons for its more than fifty years of experience exploring the market preferences and behaviors of the American consumer with its custom and syndicated studies, along with "its deep background, advanced analytics and nationwide network of experts." Read the complete press release. |
