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Consumer Insights is a free weekly e-newsletter offered by Experian Simmons to keep clients current with the latest consumer trends and market conditions. Subscribers receive Consumer Insights free of charge every Thursday via email. The newsletter's contents will also be posted online, but if you would like to be among the first who receive Consumer Insights, please subscribe by emailing SimmonsMarketing@experian.com.

March 2010
March Madness Market Ranker: What are the nation's top DMAs for finding viewers of the NCAA men's basketball tournament?
Don't Miss: Weekly Insights from Experian Simmons DataStream

February 2010
Don't Miss: Weekly Insights from Experian Simmons DataStream
2010 American Mobile Consumer Report: Insights into mobile consumers including profiles of the new Mobile Consumer segments and psychographic scales
2010 Digital Marketer: Benchmark and Trend Report: Insights into today's digital consumer
2010 American Movie-Goer Consumer Report: Proflie of American movie-goers and viewing of the annual Academy Awards
African American Consumer Report: Profile of African American consumers
Multi-Media Engagement Analysis: Exploring most engaging media properties and the effect of multi-media synergies

January 2010
New White Paper: Five ways to use syndicated research to measure advertising effectivenss
Don't Miss: Weekly Insights from Experian Simmons DataStream
2010 Technology report
Super Bowl Viewer Analysis 
 

December 2009
Don't Miss: Weekly Insights from Experian Simmons DataStream
New Year's Resolutions 
FREE DOWNLOAD: Download the 2009 Global TGI product book, a sample of product usage data including consumer information covering 52 categories from over 60 countries 
Holiday Travel Trends 
How Green are Americans? 
Coffee Helps the U.S. Go Round: Review of demographics and preference of Americans who drink coffee 
 

November 2009
Don't Miss: Weekly Insights from Experian Simmons DataStream
Use Coupons to Boost Your Holiday Sales Revenue 
Thanksgiving dinner shopping trends 
 

October 2009
Don't Miss: Weekly Insights from Experian Simmons DataStream
Candy consumption of kids and households with kids 
How Teen Girls Spend Their Money 
Shopping preferences and purchase behaviors of NHL fans 
 

September 2009
Don't Miss: Weekly Insights from Experian Simmons DataStream
Today's American Children Are Busier Than Ever 
Are you ready for some fantasy football? 
Fast Food Restaurant Behavior of Grandparents 
 

August 2009
Health Insurance in America 
Self-Employed Americans 
Coffee, Tea, Wine and Beer...A Starbucks Experiment 
How can BehvaiorGraphics be applied to the CARS program? 
 

July 2009
Americans Need a 38-Hour Day 
Retail Shopper Segments 
TV and Movie Product Placement Segments 
 

June 2009
End of the season TV Report 
It's almost summer, take out the fishing rods, bikes, tents... 
LGBT Market Insights 
 

May 2009
America Prefers Beer Over Other Alcoholic Beverages 
 

April 2009
Blockbuster Beats Netflix as the Preferred Business to Rent and Buy DVDs 
Apple iPhone 3G Is the Number 1 Searched Cell Phone 
Is Religion Declining in America?
McDonald's Turns 54 But Still Number 1

March 2009
Let's Play Ball!
March Madness
Erin go Bragh! Americans Who Have Travelled to Ireland
April Showers Bring May Flowers. It's Gardening Time!

February 2009
Calling All Fashionistas!
What Are You Getting Me, Valentine?
Dog Lovers
"I don't wanna grow up..."

January 2009
New Year Dieters
New Year Resolutions & the Life-Altering Events that Follow
Super Bowl XLIII & Its Viewers
Will the AFL Be Missed?